BSBWRT401: Assessment 2
Task 1

 

 

 

Document Plan

Purpose:

Why are you writing this document?

The aim of the letter is to invite the local community to the grand opening of Flounder and Associates Real Estate Agency new offices
Target audience

Who are you writing this for?

local residents
Document format:

What is the most suitable document for this communication? (e.g. letter, flyer, email, report, procedure, newsletter etc.)

Letter
Means of communication:

How will the document be created?

(e.g. Word, Excel, PowerPoint, Publisher, Email program i.e. Outlook or Gmail)

Through word and sent via mail
Document requirements:

Any organisational requirements, design, layout or visual requirements?

The letter will include the company’s letter head and logo
Overview of structure and content – detailing categories and logical sequence

What sections / parts should this document contain, what order will you present your content?

 

Business letter format

 

 

 

 

 

 

 

 

 

 

 

 

 

Draft

Flounder and Associates

255 Pentworth Road,

Strathfield NSW 2135

Phone: 02 97XX XXXX

 

12 December 2019

 

Dear Sir/Madam

 

I am writing to you on behalf of my company, Flounder and Associates, a real estate firm setting up base in your neighbourhood. The firm has identified your locale as the perfect environment to open its new office, as it seeks to expand its operations. Flounder and Associates is a real estate firm founded by Fred Flounder, a land economics specialist with over 20 years of experience. The company aims at providing residents with the best housing experience to its clientele as it deals with both short and long-term leases for houses and units, as well as sales. Additionally, my organization liaises with homeowners for the best rates available.

I am inviting you and all the residents of your neighbourhood to the grand opening day for our new offices. The grand opening day will be held at 9:00am to 5:00 pm on the 10th of January 2020. There will be a short presentation where we will introduce our company, products, and services. Additionally, staff members operating within the offices and those on field assignments will be introduced to the public. After the presentation, snacks and drinks will be offered as staff members interact with the local community.

There will be a Grand opening offer for any residents who sign up their property for sale or rent on the grand opening day and will receive free marketing and advertising for their property.

 

The attendance is open to all community members without any reservations. I look forward to meeting with you and the rest of the community. In case of any clarifications, please feel free to get in touch with me. Thank you in advance.

 

Sincerely,

 

Fred Flounder

Owner | Flounder and Associates
255 Pentworth Road, Strathfield NSW 2135 p: 02 97XX XXXX | e: 1234@ XXXX.com.au

www.flounderandassociates.com.au

 

 

 


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