The case is Google In 2015, its on page C-136 to C-149
Instruction: (also follow this order)
1. Summary of the case (10 points)
2. Description of the major strategic problems/issues facing the company from the case (10 points)
3. Analysis of the companys Strength, Weakness, Opportunity, and Threat using proper analytical tools (Porters Five Force Model and Macro-environment factors for Opportunities and Threats; Building blocks of Competitive Advantages for Strengths and Weaknesses) (50 points)
4. Suggestion of your own recommended solutions to solve the companys strategic issues (20 points)
Include a minimum of three questions you want to ask to the presentation team (10 points)
Please type, double-spaced (12-point font with one-inch margins)
use the “adobe acrobat read dc” to open the file


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