help in carnival cruise line as problem statment, problem indentifiation and in the format
Case Recap
Problem Identification
Identify the root problem components
Marketing Mix (discuss 5 P’s – product, price, place, promotion, and people)
Social Media: Analyze the current social media plan
SWOT (Note: Identify four strengths, four weaknesses, four opportunities, four threats)
Sound alternatives/Measurements (Note: propose at least two possibilities)
Recommendations (Note: fully justify your recommendations)

 


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