Part I: Firm History and Overview (300 words)
Part II: End-Point Financial Analysis
Analyze the financial performance and changes to the firm over a ten-year time period using an end-point analysis framework similar to that used in the analysis of Coca-Cola (Week 2 dropbox assignment).
Next, you will identify the major changes in the firms financial performance over this time period. Include an analysis of: 1) overall changes/growth in the firms revenues, assets, and liabilities; 2) common-size statements; 3) ratio analysis; and 4) analysis using the DuPont model.
You will be required to provide the conclusions regarding which way the major ratio categories are trending.
Part III: Working Capital Analysis (due Week 4)
Provide an analysis of the firms working capital policy and changes to this policy over a ten-year period. Your working capital analysis should include the following: 1) overall level and change in WC over the time period and the factors that caused these changes; 2) calculation of the Cash Conversion Cycle for the beginning and ending period and a discussion of causal factors and implication of these changes; 3) overall assessment of the firms working capital policy (i.e., is it conservative, moderate, or aggressive?). Compare your results to the firms industry averages.
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