Facebook recently changed its parent company name to Meta, in an effort to reposition itself as a player in the so called “metaverse” digital world. This change signaled Facebook’s shift in both strategy and organizational structure. In your opinion, was it wise to change its name? Please conduct a thorough SWOT analysis to analyze Meta’s current situation, and use it to support your stance. Please clearly list the strengths, weaknesses, opportunities, and threats; and include at least three of each. Below you may find some useful information for this discussion question.

https://about.fb.com/news/2021/10/founders-letter/

https://www.nytimes.com/2021/10/28/technology/facebook-meta-name-change.html

https://www.wsj.com/articles/facebooks-name-change-to-meta-reflects-common-corporate-tactic-11635448572

https://www.cnbc.com/2021/10/28/facebook-changes-company-name-to-meta.html

https://www.nytimes.com/2021/10/28/technology/facebook-meta-name-change.html

https://www.washingtonpost.com/technology/2021/10/28/facebook-meta-name-change/

https://www.forbes.com/sites/lisakim/2021/10/28/facebook-announces-new-name-meta/?sh=603378457f83




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