Whether you are a large organization, a small company or an individual, everybody makes mistakes, and in a digital age those mistakes can be magnified. By anticipating or addressing those complaints in a timely and transparent manner can preserve your reputation. Choose a company or person that succeeded or failed in the use of social media to anticipate or address a crisis. Get background and inspiration (several wonderful quotes included!) here: http://www.forbes.com/sites/ekaterinawalter/2013/11/12/10-tips-for-reputation-and-crisis-management-in-the-digital-world/
and here: http://go.spinweb.net/hubfs/docs/Guide-to-creating-a-crisis-managment-playbook.pdf
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