Identify and describe the five Is (see attached files) related to service marketing. Include why each of the five Is are challenging? Provide examples from within your organization (see attachment for company profile ) for each of the five Is. Explain how, as a manager, you are able to influence the five Is.

  • Each slide requires a minimum of a 200-word narration included in the notes section. Be sure to include an APA formatted reference slide.
  • APA formatting is to be followed when including references within the narration. A minimum of 4 supporting research articles are required. Please include a conclusion and avoid lots of introductory phrases ( My professor does not like them) Thank you!

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