Individual Assurance of Learning Exercise 1
Complete Assurance of Learning Exercise 1B, Step 4, on textbook page 36. (Note: In addition to the instructions, you may choose to use the company’s corresponding website for the Annual Report and/or the Securities and Exchange Commission’s Edgar database for the corresponding 10K.)
Complete Assurance of Learning Exercise 10C on textbook page 324. (Note: There are correct and incorrect answers. Please review the additional resources (in the Additional Materials Folder) prior to answering these questions).
Complete Assurance of Learning Exercise 1D, Steps 1â€“2, on textbook page 36.
Complete Assurance of Learning Exercise 1F, Step 1, on textbook page 37. (Note: You can use www.strategyclub.com in the assignment instructions or Standard and Poor’s. Standard and Poor’s can be accessed via Liberty University’s Online Library.) Upon completion of Step 1, prepare a 1-page summary of your findings using current APA format.
Place the results of the exercise(s) in a single document and submit it via the link provided. Include your name, class, section number, and the number of the exercise(s) on the attachment (e.g.: 1B, Step 3). Be sure that the assignment is in a business-professional format; include current APA citing and referencing.
Excercise 1B, Step 4:
Using the Hershey Company Cohesion Case, the www.finance.yahoo.com information, the Form 10K, and the S&P Industry Survey document, on a separate sheet of paper list what you consider to be Hersheyâ€s 10 major strengths, 10 major weaknesses, 10 major opportunities, and 10 major threats. Each factor listed for this exercise must include a percentage, number, dollar, or ratio to reveal some quantified fact or trend. These factors provide the underlying basis for a strategic plan because a firm strives to take advantage of strengths, improve weaknesses, avoid threats, and capitalize on opportunities.
On a separate sheet of paper, number from 1 to 18. For the 18 spying activities listed as follows, indicate whether or not you believe the activity is ethical or unethical and legal or illegal. Place either an E for ethical or U for unethical, and either an L for legal or an I for illegal for each activity. Compare your answers to those of your classmates and discuss any differences.
Buying competitorsâ€ garbage
Dissecting competitorsâ€ products
Taking competitorsâ€ plant tours anonymously
Counting tractor-trailer trucks leaving competitorsâ€ loading bays
Studying aerial photographs of competitorsâ€ facilities
Analyzing competitorsâ€ labor contracts
Analyzing competitorsâ€ help-wanted ads
Quizzing customers and buyers about the sales of competitorsâ€ products
Infiltrating customersâ€ and competitorsâ€ business operations
Quizzing suppliers about competitorsâ€ level of manufacturing
Using customers to buy out phony bids
Encouraging key customers to reveal competitive information
Quizzing competitorsâ€ former employees
Interviewing consultants who may have worked with competitors
Hiring key managers away from competitors
Conducting phony job interviews to get competitorsâ€ employees to reveal information
Sending engineers to trade meetings to quiz competitorsâ€ technical employees
Quizzing potential employees who worked for or with competitors
Exercise 1D, Step 1-2:
Step 1 On a separate sheet of paper, down the left column, write four headings: External Opportunities, External Threats, Internal Strengths, and Internal Weaknesses.
Step 2 As related to your college or university, list what you consider to be the five most important factors under each of the four headings.
Step 3 Discuss the factors as a class.
Step 4 What new things did you learn about your university from the class discussion? How could this type of discussion benefit an organization?
Exercise 1F, Step 1:
Step 1 Go to the www.strategyclub.com website. Review the following free resources:
Excel student template
Sample case analysis PowerPoints
Live author videos
Live case analysis presentations
Chapter and case updates
Step 2 Prepare to give your class an overview of your impression of the website.
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