MIS Strategy

 

 

Background: The objective of this assignment is to understand the strategic use of information resources in businesses.  

 

The InformationWeek magazine (http://www.informationweek.com) conducts annual surveys of how businesses adopt and utilize information technologies.  The latest survey was in 2015.  In this survey, InformationWeek has documented some of the best IT strategies and practices.  The companies and their projects that are selected as the most innovative IT users are depicted in the magazine’s articles.  Selected articles are posted on the course website for Week 1’s readings. 

 

Task: Your task for this assignment is to choose ONE company/project from the leading companies/projects in the latest InformationWeek Elite100 survey.  See the articles posted on the course website (in Week 1’s readings), and choose ONE article for this assignment. 

Discuss the company’s overall IS strategy, or the impacts of the particular information systems and projects. In your discussion, you can apply the framework of information systems strategy triangle, and/or resource-based view from the course to show how the technology is leveraged to create strategic business value. 

 


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