Approx. 250 words and a total of 2-3 academic references which should include the link provided as well as the textbook.

 

Read Kodaks Downfall Wasnt About Technology. Apply Porters competitive strategies and Miles and Snows typology models to explain how the company faltered. What has been the impact of the mistake? What advice would you give the company today?

 

LINK to Kodak:

 

https://hbr.org/2016/07/kodaks-downfall-wasnt-about-technology

 

 

TEXTBOOK with Porters competitive strategies and Miles and Snows typology models PG.62-66 Reference:

 

Daft, R. L., & Armstrong, A. (2015). Organization theory and design (3rd Canadian ed.). Nelson Education.


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