I have attached the WK 2 Apply Worksheet and UPS SWOT Analysis I used in Week 1.

Managersat each level of the organization use a type of SWOT analysis to identifystrategies that will best position the company to achieve its mission andgoals. The first step in a SWOT analysis is to identify an organizationsstrengths and weaknesses that characterize the present state of the company.The next step requires managers to identify potential opportunities and threatsin the environment that affect the organization in the present or possibly inthe future. When the SWOT analysis is complete, managers begin developingstrategies. These strategies should allow the company to attain its goals bytaking advantage of opportunities, countering threats, building strengths, andcorrecting organizational weaknesses.


Usethecompany and SWOT analysis you selected in Week 1 for this assignment.


Congratulations!Youve been hired as a manager and have been asked to analyze the currentstatus of your new company.


Review your companys SWOTanalysis and other available sources to evaluate the strategic needs of theorganization within a changing global environment. Use the for your evaluation.


Note: This type ofinformation is often found in the companys annual report.

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