In a short 5 page paper (no cover page, double spaced, size 12 font, source list not counted toward page count) examine some aspect of the history of marketing/sport marketing in more detail. Using at least five peer-reviewed, scholarly articles, write a short essay on the topic. The more specific the paper the better. For example, a short essay on branding in Roman sport would be more impactful than a broader paper on marketing in the ancient world. Your paper should contain an obvious thesis statement that alerts the reader to what will follow. Use APA for citations. You will be graded on your ability to follow these brief instructions (30%), clarity of writing (40%), and research/citations (30%).
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