Johnson & Johnson is a company that has been in business for over 130 years. This company primarily offers a wide range of different health care products that millions of people all over the world use on a daily basis. You may have used a few such as baby shampoo, some oral care products, and Tylenol to name a few. Johnson & Johnsons mission is to help keep people healthy at every moment of their lives according to (Johnson & Johnson, n.d.)
Johnson & Johnsons vision is to continue to reach more consumers by making their products so everyone can afford them and have access to them while promoting good health. This company values diversity, women, health, and creating innovation. They have been in the news a lot lately with their one shot Covid-19 vaccine. Johnson & Johnson has taken a lot of public hits over the past year with their vaccine because of blood clot risks in women 18-49 and Guillain Barre risk in men over 50. According to the Centers for Disease Control (CDC) J&J or Janssen covid-19 vaccine has raised a high concern over its safety.
SWOT Analysis
Internal Analysis
Strengths
- Cares about having diverse staff
- Innovative in producing a broad range of health products
- Caring for all of humanity health and well-being
Weaknesses
- J&J production of their vaccines show concern
- Potential of decrease in sales of their healthcare products
External Analysis
Opportunities
- Explore and research future companies to acquire
- Production of new products and/or other new vaccines
- Maximizing production of the current vaccine and conducting further research on the safety concerns.
Threats
- Currently J&J has major competition on the vaccine forefront with Moderna and Pfizer.
- Lawsuits that question the integrity of certain products
- Government regulations are always a threat to any company especially companies who have their hands in pharmaceuticals.
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