Which if the following is NOT a Primary Research method:To double the number of influencers engaged with the brand on twitter by April 2015.
Quiz on IMC Elements

HIGHLIGHT CORRECT ANSWER

1) Which if the following is NOT a Primary Research method:
Focus Group
In-depth Interview
Content Analysis
All of the above

2) Which of the following is a Secondary Research method?
Interview
Focus Group
In-depth Interview
Content Analysis

3) Which of the following is a communication goal?
To increase media impressions by 10% by May 2015.
To enhance recall of key messages among pediactic nurses by 15% by March 2015.
To double the number of influencers engaged with the brand on twitter by April 2015.
To raise awareness of the benefits of a good diet for overall health.

4) Which of the following does NOT describe the target of an IMC plan?
Public
Audience
Market
Follower

5) An output objective:
Establishes the ROI of the plan
Specifies how much attitudes and beliefs will change.
Lists behaviors that the communicator wants from the customers
Describes the programming/tactics of a plan

6) Which of the following is NOT a tactic?
Press release
Print advertisement
Twitter Contest
Focus on partnerships to establish credibility


 

smilesmile. .






The post Which if the following is NOT a Primary Research method:To double the number of influencers engaged with the brand on twitter by April 2015. appeared first on My Nursing Paper.


What Students Are Saying About Us

.......... Customer ID: 12*** | Rating: ⭐⭐⭐⭐⭐
"Honestly, I was afraid to send my paper to you, but you proved you are a trustworthy service. My essay was done in less than a day, and I received a brilliant piece. I didn’t even believe it was my essay at first 🙂 Great job, thank you!"

.......... Customer ID: 11***| Rating: ⭐⭐⭐⭐⭐
"This company is the best there is. They saved me so many times, I cannot even keep count. Now I recommend it to all my friends, and none of them have complained about it. The writers here are excellent."


“Order a custom Paper on Similar Assignment at essayfount.com! No Plagiarism! Enjoy 20% Discount!”


0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *