Table of Contents
In Chapter 4, Global Communication and Diversity, cultural intelligence is described as important for global businesses to develop and be successful beyond borders.
Assignment 1 is an article review of global communication. Read a magazine article about a global business that includes issues about cross-cultural differences. Use the following online sources for an article:
Notes: Students will need to login using their FSCJ username and password before accessing Bloomberg and Time Magazine articles. You can use a different browser if you cannot open the webpages.
After reading an article about global business, address the following:
- Article information: article name, source, date/edition, pages, web address
- Summary: a short summary of the article (one half-page)
- Cultural lessons: one paragraph that describes one or two aspects of culture that are illustrated by the article
TEMPLATE FOR ARTICLE REVIEW
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