Pages:
10 pages (2750 words) Double spaced
Type of paper:
Other (See paper instructions) Undergraduate (yrs. 1-2)
Discipline:
Business Studies
Title:
See paper instructions
Sources to be cited:
0
Paper format:
Other: See paper instructions
Paper instructions:
TOPIC:- Managing Innovations and New Product Development
– H&M x Erdem launch
**Present a paper on how top firms develop and launch
a new product. For example Apple is a very innovative
company and that they launched many new products. Thus the example would be Apple Smart Phones or Apple Laptops. Just an example.**
Length should be no less than 10 pages and no more than 15. This includes:
● Cover sheet, project title, school name, team, my name, date
● Table of Contents
● Body. Introduce the company, the product, steps they took on innovation and
development. Then think like you are the product manager and discuss the steps and
results that were taken to launch product. Use the text to help look at the various
categories.
● Conclusion – talk about the product – was it successful? Look at competition and see
if product was a market success. Then give me your opinion on what went right and
what didn’t. How would you as an Operations or Product Manager do it over?
● References – all your citations – where your data came from – remember this is APA
● Graphs, charts, items that you feel are of value to your paper
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