Objective: Explore how to use tools such as Porter’s Five Forces model to analyze external forces and market competition.

Instructions: In this article, (Links to an external site.) Michael Porter analyzes the airline industry using the Porter’s Five Forces framework.

Refer to the example provided and perform a Porter’s Five Forces analysis on a healthcare organization in your town or city. The healthcare organization could be a hospital, a medical center, a physician office, etc.

Introduction

  • Provide an introduction about the organization including its size, products/services, and its customers.

Body/Porter’s Five Forces analysis

  • Provide examples (e.g., competitors, suppliers) as you analyze the five forces.

Conclusion

  • What conclusions can you draw based on your analysis?
  • How competitive is the healthcare organization that you chose?

Create a one- to two-page paper in APA Style. Include a title page and a reference list. You must cite and reference at least one source. You may use your textbook as a source.

https://www.isc.hbs.edu/strategy/business-strategy/Pages/the-five-forces.aspx


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