Dairy Queen


Prepare a three-page research paper analyzing their social media presence.  APA Style

First page should cover the company history, description, notable information products, size, etc…

Second & Third pages should detail their social media presence , platforms, followers, activity, personality, etc… 


Research should include company data, social media data, and additional information, such as published critiques of their social media or comparisons to competitors.

 

The paper should conclude with an analysis of their social media presence.  Are they using it effectively compared to others?  How could it be improved?  What opportunities are they missing?

 

Must provide references. Not part of the page count


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