Social media applications for business

The proposal should give a high-level overview of the project. It should provide some general information about the business or organization the project is meant for, a description of the problem or opportunity that will be addressed solved with your innovative idea, and an overview of the technology that will be integrated in your solution. It should also provide a scenario that exemplifies the solution and customer or end-user population it will serve. You can do that by developing a scenario that illustrating your vision in a brief narrative. The goal is to help the reader envision your innovative solution.

For this Course Project, you will need to select a technology category that will serve as a solution for the problem or opportunity you have identified for the selected business.

For the purposes of this project, it is important to differentiate between Technology Solution Category (or Technology Category) and a specific Vendor or Product.

The Technology Category is a broad area, such as Customer Relationship Management CRM system or web analytics. A vendor/product is a specific company or product, such as Salesforce, Oracle, Google Analytics, Omniture, and so forth.

The Technology Solution category selected for this project is acceptable if

• That technology is available from more than one vendor/company; or
• There exists at least one other technology that can be used as an alternative solution.

The proposal should be written in APA format and should be around THREE double spaced pages (Excluding the Cover Page and References), using no larger than the Times New Roman, 12-point font.

The proposal should consist of the following:

1. Project Title
2. General description of the kind of business or organization that the project is intended for    
3. Description of problem/opportunity that your innovative idea will address    
4. Overview of the technology integration components 
5. Product or solution scenario as exemplified by customer or end-user population it will serve

1. Cover page
2. Table of contents
3. Brief company background
4. Business problems or opportunities overview
   1. Briefly describe the problem or opportunity that you will be providing a technology solution for
   2. Explain how this problem/opportunity affects the organization
5. Overview of technology solution category
1. Provide a brief overview of the technology solution category, and explain how it fits the needs of the organization.
2. NOTE: Please see the definition of technology solution category in the section titled Potential Technology Solution Categories. It is suggested that you use one of the technologies listed in that section. If you select another technology, please consult with your professor to make sure it meets the requirements of this project (i.e., PROJECT PART 3).

The written document for this assignment should follow the APA style. Ensure correct spelling and grammar (use built-in tool with MS Word).

Formatting, editing, organization and structure of the document.

Include a title page followed by an introduction. Address each of the required sections in separately labelled sections of the document.  

The document should be free of any spelling, punctuation, or grammatical errors.    

Sentences and paragraphs should be clear and well organized, as should be the entire document. Reference are encouraged.  

Provide business or organization background consisting of a brief history and how it operates.

Brief description of the business or organization.  Brief description of the problem or opportunity

Briefly describe the problem or opportunity that you will be providing an innovative technology solution for.

Explain how this problem or opportunity impacts or may impact the organization.

Overview of the technology integration components.  Provide a brief overview of the technology solution and explain how it fits the innovation needs of the organization.

Illustrate your solution as exemplified by the customer or end-user population it will serve.

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