For this assignment, you are tasked to create an informative brochure presentation focused on the importance of building employer branding to attract and retain top talent for international assignments. Illustrate the effects of employer branding in attracting talented international assignees.
A brochure template is provided in your weekly resources, or you may create a trifold brochure on your own.
Be sure your brochure presentation includes the following:
- Base your assignment on an existing or hypothetical company.
- Discuss two to three methods that this company can use to build an effective employer brand to attract top talent. Provide detailed explanations of these approaches.
- Explain the importance and organizational benefits of employer branding.
- Keep the content engaging by including images/graphics/animations.
Length: 1- 3 pages of content
References: Include a minimum of 3 scholarly resources.
The completed assignment should address all of the assignment requirements, exhibit evidence of concept knowledge, and demonstrate thoughtful consideration of the content presented in the course.
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