Individual Project
Commerce, Economics and Culture
Sun, 4/17/16
Numeric
150
0
10-12 slides
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Assignment Details
Assignment Description
Assignment Details
Consider the company that you are working for or another company with which you are familiar. What is one of the primary symbols or cultural artifacts that employees would recognize (not a customer marketing logo or slogan)? Answer the following questions about the culture of the company:
What makes the symbol or cultural artifact so powerful as a representative icon of the company?
Why does it function so well to illustrate the culture of the company?
What does it really mean, or what purpose does it serve versus the way that it functions symbolically? Does the icon have more than one meaning?
How did the organization or someone in the organization deliberately create the symbol as a rallying point or idea for the employees?
What other symbols or practices of the company represent the nature of the company or how people remember the company, its traditions, or its processes and procedures?
How far back in the history of the organization do you think that these symbols extend?
How do these symbols, practices, traditions, and even corporate myths serve to help create an overall culture of the company?
How would you describe the culture, in general, of this organization?
Prepare a PowerPoint presentation of 10–12 slides to present to your fellow employees. Answer the questions posed above, in any order you choose, to provide an overview of the use of symbols in the culture of the organization. If possible, photograph, scan, or otherwise reproduce images of the icons that you are considering, and include them in the presentation.
Be sure to cite at least 3 references in APA format.
Please submit your assignment.
For assistance with your assignment, please use your text, Web resources, and all course materials.
This assignment will also be assessed using additional criteria provided here.
Grading Rubric
Purpose of Assignment and Content Development
Demonstrates an outstanding use of appropriate, relevant, and compelling content with excellent expression of topic, main idea, and purpose.
Demonstrates exemplary knowledge or analysis of human perspectives appropriate to the assignment’s purpose and context.
Graphics accurately reflect the assignment requirements.
30%
Organization, Grammar, and Presentation
Organization is clear.
Language clearly and effectively communicates ideas and content relevant to the assignment.
Presentation and delivery are confident and persuasive (where applicable).
Audience, style, tone, and perspective are consistent and appropriate to assignment.
Format is consistently appropriate to assignment, and follows assignment requirements.
Few if any errors in grammar, spelling, and sentence structure.
30%
Information Literacy and Research
Demonstrates outstanding selection and use of high quality, credible, and relevant sources to develop ideas that are appropriate to the assignment.
Sources are consistently cited according to required style sheet (e.g., APA), with no errors beyond punctuation. Manuscript style is completely correct, according to style sheet guidelines.
5%
Critical Thinking
Demonstrates outstanding or exemplary ability to analyze assumptions and evaluate evidence, complexities of issues, and alternatives. Where required, demonstrates outstanding or exemplary ability to use creativity and originality in problem solving.
35%
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