Case Study

Class,

For your final assignment in MGMT410, you are to conduct a case study analysis, using one of the 10 case studies in the attached document. (The case studies are included in the week seven lesson under the content tab AND the Locker inside the classroom).

You may not use a paper or any part of a paper from a previous class.  This is plagiarism, a violation of AMU’s policies on Academic Dishonesty outlined in the AMU Student Handbook.

ASSIGNMENT INSTRUCTIONS

Read the case study and answer the following three questions in your paper.

1. Assess the effectiveness of your company’s leadership.
2. Discuss the basis of your company’s competitive advantage and the potential challenges to its strategy.
3. What growth strategies might your company pursue?

FORMAT INSTRUCTIONS

You are to support your ideas, arguments and opinions with independent research utilizing at least three (3) supporting references or sources (No Wikipedia or Investopedia).
NOTE: Only one of your references may be a webpage and NO unknown, or anonymous sources.

You are to format your work in accordance with 7th edition APA formatting which includes:

• A Title Page (No running head)
  • Title
  • Author name
  • Institution affiliation
  • Course number/name
  • Instructor name
  • Due date
  • Page number (top right header)
• An Abstract with 150-250 words & 3-5 Keywords
• A minimum of 3 FULL pages of written content, Times New Roman, 12 font, 1" margins, left justified, and 
• A Reference page

Your Title page, Abstract, and Reference pages do not count towards the 3 full pages of content

NOTE: While this is a management course, it is expected you will adhere to academic standards of writing which include spelling, grammar, and punctuation. 

SUBMISSION INSTRUCTIONS

You are to submit your work as an MS WORD ATTACHMENT titled with your last name-assignment name (IE: Hooper-Week 7 Paper).  No jpg, bmp, or PP.

Reminder: Late submissions will receive a 10% flat penalty. Assignments submitted after the 7th day without an approved extension will receive a zero.

Approved Extensions:  Extensions will only be consider if requested prior to the published submission date.  If you request an extension on the final day of submission, a DRAFT copy of your paper must be included. 

Regards,
Prof. Chris Hooper