For this purpose, you are required to choose an established company (preferably a New Zealand company) and undertake the following tasks: 1. Discuss why a functional strategy important and is dependent on corporate and business strategies. 2. Prepare a strategic functional plan that clearly shows your functional goals, objectives and resources 3. Identify control measures/metrics (include timeline) to help you implement and evaluate your functional plan. 4. Identify and discuss two challenges that the board of directors might face in in implementing your recommendation/s and how do plan to overcome them. 5. Discuss how the knowledge that you gained in the strategic planning in this particular field is useful to you in your career.

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