Choose a news media piece from a reputable source that is focused on an issue related to race, ethnicity, gender, sexual orientation, religion, age, physical or mental disability, or social class. Examples of acceptable media include newspaper articles, editorials, and radio or television news segments. Write an essay in which you complete the following:
Do one of the following—choose which is appropriate for your chosen article:
o Discuss how one or more of Merton’s four categories of prejudice and discrimination apply to the media piece you chose.
o Explain whether assimilation or pluralism best describes how race and ethnic relations are presented in your media piece.
o What language do they use? What image is the article trying to give us about the minority group?
Analyzes sociological theories appropriate for promoting understanding of a diversity concept and cites support from scholarly resources.
basic
Faculty Comments:“
You’ve done a nice job using the functionalist and conflict perspectives but should provide more depth content analysis to discuss this issue. Be sure that you are including citations.
Choose 2 from the following
o Functionalist perspective.
o Conflict perspective.
o Labeling theory.
o Marx’s and Weber’s theories of inequality.
o Park’s race relations cycle.
o Gordon’s theory of assimilation.
o Human capital theory.
o Scapegoat theory.
o Authoritarian personality theory.
o Exploitation theory.
o Contact hypothesis.
o Noel hypothesis.
o Blauner hypothesis.
o Culture of poverty theory.
Analyzes how a media piece may affect or might have been influenced by policy and or power and cites support from scholarly resources.
Non-Performance
Does not list ways in which a media piece may affect or might have been influenced by policy and or power
Faculty Comments:“
Be sure to include a section that discusses how this specific media piece may have been influenced by power (the power of the media or the power of corporations who control the media).
For example, consider how individuals in power influence decisions regarding how issues are portrayed.
o This can include corporate executives, lobbyists, special interest groups, or those who own a particular newspaper, channel, or media conglomerate.
Analyzes how minority and dominant groups are portrayed in a media piece to understand influences on discrimination citing support from scholarly resources
Non-Performance
Does not discuss how minority and dominant groups are portrayed in a media piece.
Faculty Comments:“
Focus on how the minority and dominant groups are portrayed by this specific media article.
o Consider how your source material demonstrates this dominant/minority group differentiation. For example, is there differentiation along racial or ethnic lines, or other variables, such as gender or social class?
Evaluates data that are appropriate for supporting or refuting the central tenets of media piece.
Non-Performance
Does not describe data that are appropriate for supporting or refuting the central tenets of media piece.
Faculty Comments:“
I did not see any incorporation of statistical data to support or refute the ideas in the media piece.
Write coherently to support a central idea in appropriate format and with few errors of grammar, usage, and mechanics.
Non-Performance
Does not write coherently to support a central idea in appropriate format. Does not use correct grammar, usage, and mechanics.
Faculty Comments:“
Many grammatical errors. Remember that you need to incorporate at least 2 scholarly articles for support.
Suggest, in your concluding paragraph, a viable policy strategy—one that could be implemented at the local, state, or federal level—for addressing the particular diversity-related issue presented in your news article or program.
Non-Performance
Need to provide more depth strategies

 
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