Please write the answer (free style) what is being asked at the question – describe, define, discuss or explain and PLEASE ADD example. Refer to the textbook (attached – Principle of Marketing) only Q1. Fully describe what is macroenvironment and explain the forces and the impact on business. (250 words) (Textbook pg 72 – 93 ) Q2. Explain the opportunities and threats for soft drink manufacture. (200 words) Q3. List and discuss the main bases for segmentation and requirement for effective segmentation (pg 175 -184) 250 words
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