Carry out an analysis of a global marketing and online business of an organisation of your choice. Criteria:
1.The organisation must have its operations spread internationally
2.The organisation must have an online Presence (online business, social media and etc.)
3.The organisation must belong to one of the following categories/industries
Retail
Consumer electronics
Fintech
Supermarket
Real Estate
Any other of your choice as agreed by your tutor
Further Guidelines:
The assignment will be marked on writing quality as well as content.
Your writing needs to be clear, direct and persuasive.
Use headings to organise your thinking and help orient the reader.
The overall impression is also very importan
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