Q1. Which kind of hotel manager do you agree with—the ones that do not wish to limit themselves given their business is good for all three segments of travelers, or the London firm and its approach? Why? (approximately 500 words )Q2. If you wish to follow the first strategy (all customers could benefit), what would your marketing communications be to the end-user patient-customer? If you followed the second strategy, what would your marketing communications look like? (approximately 500 words)
 
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