Make sure that your survey includes questions on how the marketing plan impacted their ability to find the services they needed. Do the following for your survey:

  1. Give the survey a title.
  2. Number the questions.
  3. Develop the questions.
  4. You can either construct open-ended questions or require an answer (e.g., yes or no questions or ranking 110).
  5. After developing the survey, explain why you chose the questions you did and what information you hope to gather.

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