Question 1: 

After reviewing the assigned materials, explore the various advertizing, social and psychological factors that contributed to the rise of consumerism in the 20th century

Question 2:

2a. After reviewing the assigned materials, elaborate on 4 key recent psychology related research findings about sustainable consumer behaviors.

2b. Compare and contrast the impact of consumerism versus sustainable consumer behaviors in your own life. Please provide specific examples.

Required Reading:

Banytė, J., Šalčiuvienė, L., Dovalienė, A., Piligrimienė, Ž., & Sroka, W. (2020). Sustainable consumption behavior at home and in the workplace: Avenues for innovative solutions. Sustainability, 12(16), 6564. Retrieved from Proquest One Academic from the Touro Library.

 

BBC Ideas. (2020, August 4). Why do we have so much stuff? | BBC Ideas [Video]. YouTube. https://www.youtube.com/watch?v=KtWlmbDsx-U (4:57)

 

Higgs, K. (2021, January 20). How the world embraced consumerism. BBC. https://www.bbc.com/future/article/20210120-how-the-world-became-consumerist

 

Nanggong, A., & Rahmatia. (2019). Perceived benefit, environmental concern and sustainable customer behavior on technology adoption. The Asian Journal of Technology Management, 12(1), 31-47. Retrieved from Proquest One Academic from the Touro Library.

 

TEDx Talks. (2020, February 6). To waste or not waste: Sustainable consumption or sustainable mindset. | Eva Pongrácz | TEDxOulu [Video]. YouTube. https://www.youtube.com/watch?v=_KLSLpNp3ko (16:00)

Stango, V. & Zinman, J. (2020, November). We are all behavioral, more or less: A taxonomy of consumer decision making. National Bureau of Economic Research. https://www.nber.org/papers/w28138  


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