Reports are graded on properly answering the questions on your organization that follows, organizing the report in a professional way, and ensuring that the report flows. These reports should be interesting to read and not come across as thrown together at the last minute. The reports are 2-3 pages double-spaced, not counting title page and references. Reports should use 12-point Times New Roman and be double-spaced with 1 inch margins all around using Microsoft Word. The content of the research presentation should be as follows:
An in-depth managerial analysis of a pre-selected publicly traded organization (AT&T) is required. Issues to address are:
1.Introduction (gives an Overview of the report)
2.What are the mission, values, and strategies of the organization?
A)What products and/or services does it sell?
B)Try to find some interesting facts about the company to discuss.
C)Define and assess the organization’s strategy? [Extract what you believe their strategy is? You should use
Porter’s strategy types (i.e., Cost Leadership, Differentiation, a focused form of the previous two]
D)Identify its customers and/or constituents; and two primary competitors of the organization.
3.What is the primary industry of this company (Use details found on Yahoo Finance)?
A)Name the industry and explain what the basis is for the industry.
B)You must list the Stock Price, Price-to-Earnings (P/E) ratio, and Market Capitalization for the chosen company
and at least two primary competitors. There must also be a clear explanation of what these figures mean in
relation to these competitors.
C)Is this company doing well or not? Explain.
4.Create a Conclusion Summarizing What was Covered
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