Please read the WSJ article posted for this week (Click on the title below to view the article on WSJ.com; you can either purchase a discounted subscription to WSJ or use Oviatt Library Website to view a copy of the article).

Question 1: How much of a milestone is Richard Bransons trip 55 miles above the Earth? How much does it matter that he launched 9 days before Jeff Bezos?

Question 2: How does Virgin Galactic differ from Blue Origin? How much does this difference matter from a customer perspective? How much does it matter from a longer-term competitive perspective?

Question 3: Should competition with Blue Origin be the main strategic priority of Virgin Galactic? Why or why not?

Question 4: How can Virgin Galactic build a competitive advantage over Blue Origin? How can it capitalize on its strengths? How can Virgin Galactic compensate for its weaknesses?

 Rewrite the questions above in bullet-point format in the file you will create and respond to them separately.

Your submission must meet the formatting requirements outlined in the syllabus and should have bullet points separately showing each question and your response.

Be sure to explain your responses thoroughly and pay attention to the grading rubric for this assignment. 

Submissions that do not meet the formatting requirements or do not explain the responses thoroughly will not be considered.  

This is the link to the website https://www.wsj.com/articles/is-virgin-galactic-truly-a-space-company-11626085517


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