Based on the Task 1 define the marketing objective for the marketing plan for Sanitarium product/ service Weet Bix. Your research methodology should cover following areas• Define two Marketing objectives Step 2 Segmentation (10 Marks) LO2Based on the data collected by market research identify the different segments of Auckland market using segmentation theories. Step 3: Targeting (8 Marks) LO2Develop the targeting strategy for above identified market segment.You are require to propose the alternative positioning strategy plan if the current proposed plan fail to achieve defined marketing objective effectively and efficiently
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