Recently, a national fast food chain added healthy menu items that were similar to those that were offered at a competitor’s international chain of fast food restaurants.
- Do online research to discover when the international chain made the change to healthier menu options and speculate, using Lewin’s 3-step model of change, why you feel that the other national chain did not immediately follow suit.
- What were some of the obstacles of changing to the healthier menu?
- Why do you think these changes were difficult?
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