Read the journal article “A social advertising strategy to reduce speeding” (please see upload files) According to the Question 1: Describe how Foolsspeed used targeting and segmenting to understand and reach drivers with a known tendency to speed? to write 300 words to critically evaluate the contribution of Social Marketing theory and integrate theory and practice (should use 4p theory (product price place promotion) to discuss and put 2-3 reference in article (the answer about question 1 has already given in article, can be seen as resource help to write.
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